13 - 16 May 2025
St Julian's, Malta
13 - 16 May 2025
St Julian's, Malta
13 - 16 May 2025
St. Julian's, Malta
Our flagship annual conference for 2025 will be hosted in Malta and will further build upon our conference values with clear sustainable goals and showcase the power of travel as a force for good.
The three-night event running from 13 to 16 May 2025, is being held in partnership with VisitMalta, and will once again have a strong bias on sustainability and ‘giving back’. The ever-popular immersive experiences will feature highly, giving delegates every opportunity to get to know the destination first-hand and what it offers the leisure and business traveller.
“We are delighted to partner with VisitMalta for our 2025 conference.
Since our 2012 gathering, Malta has transformed into a leading example of sustainable and inclusive tourism. Through bold innovation and strategic development, this historic Mediterranean archipelago now stands as a testament to the positive impact thoughtful tourism can create.
Building on our groundbreaking Cancun conference in 2024, where we positioned travel as a force for good and catalyst for positive change, our 2025 event will bring together industry leaders, innovators and colleagues from across our ecosystem to share insights, strategies and stories that will inspire a new perspective on travel.
Delegates will learn strategies for navigating the ever-evolving travel landscape, while also learning practical tools to adapt to emerging challenges and opportunities.
Beyond the business content, we will amplify our community impact through carefully crafted initiatives and targeted philanthropic initiatives that will create lasting value for Malta the local community and its people. This integrated approach will ensure our conference legacy continues to resonate long after the event concludes.
Join us in Malta as we continue to evolve as a united travel community, turning inspiration into action and challenges into opportunities for positive change."
All conference sessions and events will take place at the modern and luxurious Hilton Malta, providing a convenient and central location for delegates. For accommodation, delegates have the flexibility to choose between staying at the Hilton Malta, where all activities are hosted, or the brand-new ME Malta, offering a stylish and contemporary alternative just a short distance away.
Boasting a rich history and stunning landscapes, Malta is an exceptional destination for your conference and we could not be happier to host you. With over 300 days of sunshine, excellent flight connectivity, and a high density of UNESCO World Heritage Sites, Malta offers a unique blend of culture and modern amenities. The upcoming Advantage Conference in May 2025 highlights Malta’s appeal as a leisure and business destination.
This year's conference offers an exciting opportunity to explore Malta with exclusive pre- and post-conference excursions hosted by Visit Malta. Delegates can choose from four unique excursions, available on Tuesday and Friday, that showcase the best of Malta's culture, history, and natural beauty. These tours provide the perfect way to discover the island's charm and attractions.
Catch a glimpse of The Advantage Conference 2024 in action! Watch the highlights video to experience the best moments and memorable highlights.
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