Our flagship annual conference for 2025 will be hosted in Malta and will further build upon our conference values with clear sustainable goals and showcase the power of travel as a force for good. 

The three-night event running from 13 to 16 May 2025, is being held in partnership with VisitMalta, and will once again have a strong bias on sustainability and ‘giving back’. The ever-popular immersive experiences will feature highly, giving delegates every opportunity to get to know the destination first-hand and what it offers the leisure and business traveller.
Julia Lo Bue-Said, CEO, The Advantage Travel Partnership, said:

We are delighted to partner with Visit Malta for our 2025 conference and plan to raise the bar further on last year’s successful event. We last visited Malta in 2012 and are thrilled to be returning to a destination that has continued to see a great deal of investment and advancement in the last ten years, especially in reinventing itself to promote diversity, equity and inclusion.

In Cancun, we showcased travel as a force for good for the first time. For our 2025 event, we will be even more ambitious not only with the business content of the conference but how we can further use philanthropic activities to deliver a positive impact to Malta and the people of Malta."

2024 Highlights

Get a taste of The Advantage Conference by looking back at the 2024 highlights from Cancun, Mexico.

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